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Aerialtronics – Pensar SDK Privacy Policy

Aerialtronics respects the privacy of all users of its website and ensures that the personal information that the user provides (by e-mail and / or by contact form) to Aerialtronics is always confidential and treated in accordance with the General Data Protection Regulation (GDPR). This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.pensarsdk.com (the “Site”).

The following topics are covered in this privacy policy:

1. Personal information we collect
2. Security level
3. How do we use your personal information? 4. Marketing and behavioural advertising
5. Your rights to access personal information 6. Data retention
7. Minors
8. Changes to our privacy policy
9. Contact us



When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase or send a message through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, bank transfers, Paypal), email address, and phone number. We refer to this information as “Order Information” or “Message Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.


Aerialtronics protects the data entrusted to it with technical and administrative security measures. In this way we minimize the risk of loss, misuse, unauthorized access, disclosure and unsolicited changes. For this we use firewalls, encryption of data and physical and administrative access controls to the data and servers. If you still think that data has been misused, you can contact us. Our contact details are included below.


We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use your Personal Information to:

  • Communicate with you;
  • Create an Account;
  • Communicate with third party service Shopify;
  • Screen our orders for potential risk or fraud;
  • When in line with the marketing preferences you have shared with us, provide you with information or advertising relating to our products or services;
  • To comply with applicable laws; and
  • When support needs to contact you.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns) but also for advertising and retargeting purposes.

We use Shopify to power our online store–you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information

here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.



We use your Order Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.



You have the right to view your data at all times. You have the right to view Personal Information we hold about you and to ask that your Personal Information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below for a correction request.

Additionally, we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above.



When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.



The Site is not intended for individuals under the age of 18 years old.



We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.



For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at contact@pensarsdk.com or by mail using the details provided below:

Aerialtronics DV B.V. Wassenaarseweg 75 – 1e Mientlaan Katwijk, ZH, 2223LA